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India is the land of perpetual festivals. From Diwali to Eid, Pongal to Christmas, the lifestyle shifts entirely during these periods.
The sector is moving toward slow living and revivalism. After decades of aping the West, the educated Indian consumer is looking inward. -Dorcel- Claire Desires of Submission XXX -2017...
There is a growing rejection of purely Western minimalist aesthetics. The new trending aesthetic is "Cluttercore with Color"—the vibrant, crowded, organized chaos of an Indian home. India is the land of perpetual festivals
